Interview: Tony Waswick, Fully Loaded Wrestling
Waswick discusses the origin of Fully Loaded Wrestling and the overall business of professional wrestling.
The digital world is crucial in the world of professional wrestling, primarily for the distribution and marketing. While the digital world works well in marketing, the boots on the ground flyers and word of mouth still proves postivie for getting tickets sold and people in the stands.
YouTube and Facebook are two examples of digital distribution, bypassing television stations and their scheduled programming. The digital world allows Fully Loaded Wrestling and Waswick to produce a product that goes beyond the live event.
In addition to the social media and digital world, Waswick talks about the performers, wrestling and independent contractors. Everything from insurances to traveling distances to big names you’ve seen on WWE’s Raw and WCW’s Nitro.
Waswick also promotes an upcoming show and previews several months of cities already on the books.
